Stop sending hundreds of resumes into the void. Learn why experienced executives struggle in today's job market and discover 10 proven strategies to position your leadership experience for the opportunities you deserve.

We all have a Captain Ahab memory of the “white whale” that sank a great communications plan. Astronomer, American Eagle, and CS Energy show how silence, sidestepping, and delay can wreck your message — and how a post-mortem can keep it from happening again.

If you’ve been laid off, decided to strike out on your own, are fed up with a bad manager, or a frustrated by a difficult client, that’s the time to think twice about burning a bridge.

It’s important to regularly review your website and digital profiles and dump the brand garbage — the accumulation of outdated, inconsistent, and irrelevant content across your digital presence.

Want to reduce the risk of AI hallucination? Try this prompt: “Step back and read this like a tough but fair editor. One who’s allergic to fluff, suspicious of clichés, and always looking out for the reader. What assumptions don’t hold up? Where does the logic wobble? What parts drag, ramble, or sound like I fell in love with my own words (it happens)? What would make someone stop reading—or stop trusting me? Be specific, be sharp—but keep the red pen warm, not cruel.”

After losing two major renewals because our pitch focused too much on us instead of our partners, we developed the Conference Table Test - a practical approach to evaluate messaging consistency across all client communications. This low-tech methodology helps ensure your brand speaks with one clear, compelling voice

I got a text from a mom I've worked with: 'Is my room still available?' Her son—brilliant kid, stellar GPA—had been job hunting for six months with zero offers. But here's what's really keeping parents up at night: they might be facing the same struggle. Whether you're 55 and 'overqualified' or your graduate is 'inexperienced,' you're both fighting the same positioning war. Learn the 5 strategies that prevent boomerang scenarios.

The lesson learned from this post is that “much is lost for the want of asking” as Savannah Bananas Owner Jesse Cole said yes when I asked him to answer a few questions for my newsletter.

You need to be disciplined about collecting customer and employee questions and developing helpful answers that will build trust

Unleashing the power of questions means deploying open-ended questions that identify someone’s pain points so you can find ways to resolve them. But it goes much further.