Frictionless Blog
Posts that help sales teams and content creators build “frictionless” messaging (case studies, RFP responses, negotiation tools and long-form content) that demonstrates how your organization uniquely resolves customer pain points
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With Bob Iger returning to Disney, let’s revisit his Ride of a Lifetime
Bob Iger’s return to the CEO role at Disney in a time of turmoil raises questions of what he’ll do to right the ship. His Ride of a Lifetime memoir might answer some of those questions.